WP-Optimize

TeamUpdraft's free WordPress plugin for page caching, image compression with WebP conversion, database cleanup and minification, with a yearly Premium license by number of sites that adds lazy loading, preloading and unused image removal.

At a glance

Testing
Researched Facts come from the vendor’s own pages, with sources and dates. We haven’t tested it hands-on yet.
Starting price
From $4.08/mo Monthly equivalent of a yearly plan. All plans and billing terms
Free plan or trial
Free plan
Works with
WordPress, WooCommerce
Best for
Solo owner, WooCommerce store, Small agency
Made by
TeamUpdraft
Store rating
4.8 on WordPress.org, 2,616 ratings, checked Oct 26, 2026 Week by week
Last verified
Oct 26, 2026

Visit WP-Optimize

Pricing

PlanBilled monthlyBilled yearly, per month
StarterNot offered$4.08
BusinessNot offered$8.25
EnterpriseNot offered$16.17

Prices checked Nov 4, 2026 at teamupdraft.com.

Limits, billing and cancellation terms for every plan

Features we checked

Image compression
Yes: Lossy or lossless compression, bulk compression and WebP conversion in the free plugin; deleting unused images is Premium only Checked Oct 26, 2026 on teamupdraft.com
Speed optimization
Yes: Page caching, Gzip compression, minification of HTML, CSS and JavaScript and font optimization in the free plugin; Premium adds lazy loading, preloading key assets, per-role and per-user caching and geolocation caching for WooCommerce Checked Oct 26, 2026 on teamupdraft.com

Sources

Change log

  • Oct 26, 2026: New draft record from the WP-Optimize pricing page (with its FAQ), the free vs premium page, TeamUpdraft's terms and refund terms and the WordPress.org listing; affiliate program from the affiliates page.
  • Oct 26, 2026: Every number checked against its sources by a person.

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